Casetify
Graphic Design
At CASETiFY, I worked primarily across licensing partnerships, bringing loved IPs to life through tech accessory collections. My work spanned concept development through execution, translating each partner’s identity into designs that felt true to both the IP and the CASETiFY brand.
Olivia Rodrigo
Creative Direction: Jillian Wheeler
Art Direction: Evelyn Lee
Design: Caroline Cogliani, Cynthia Abril
Photography: Mason Poole
Contributed to the design of tech accessories for the Olivia Rodrigo × CASETiFY collection and led the design of out-of-home campaign assets.
Sailor Moon
Design: Caroline Cogliani, Evelyn Lee
Creative Direction: Jillian Wheeler
Art Direction: Evelyn Lee
Photography: Jenn Collins, Elsie Fang
Designed tech accessories for CASETiFY’s collaboration with the iconic manga and anime series, Sailor Moon.
BTS
Design: Caroline Cogliani, Cynthia Abril, Evelyn Lee
Creative Direction: Jillian Wheeler
Art Direction: Evelyn Lee
Photography: In House, CASETiFY
Designed tech accessories for K-Pop group, BTS, to accompany their hit single, “Butter.”